Woolworths Net Set Go animated brand showcase
A motion-led brand showcase developed to bring the Net Set Go identity to life through expressive, characterful animation.
The project focused on translating an already strong visual language into motion — allowing the design system to feel playful, energetic, and cohesive across a wide range of assets. Animation was used to reinforce tone and rhythm, giving the brand a sense of movement before it appeared in live contexts.
The result is a flexible motion toolkit that supports brand recognition while remaining light, friendly, and accessible to its audience.
Role: Motion design, 2D animation, brand system animation
